Contemporary Hospitality Industry Assignment Tourism Essay

Contemporary Hospitality Industry Assignment Tourism Essay The main aim of this report is to provide a brief description of the hospitality industry in UK along with its size, scope and diversity in order to convince the panel of potential investors to invest in the hospitality industry.My management consultancy firm was asked to produce a formal report focussing on the foreign business people to help them to decide whether to invest or not in particular sector of the industry for the coming London 2012 Olympic games.It will provide them a brief description of different ownership styles, management styles as well as organisational structure of several different sectors of the hospitality industry.Moreover, it will also provide the detail analysis of current trends, issues and recent developments within the industry.There are different sectors in the hospitality industry like hotels, restaurants, clubs and bars, contract catering, casinos etc.The particular sector that I am going to focus is the accommodation sector i.e. hotel and I am presen ting the ideas that i have generated while doing the research. Hospitality industry is a very broad industry.It is not always easy to define the hospitality industry.There are different criteria of defining it.One of the way of defining hospitality industry is by using Standard Industrial Classification(SIC) which was founded in United Kingdom in 1948.It defined the hospitality industry under the 1968 classification, as Establishments (whether or not licensed for the sale of intoxicating liquors)providing meals, light refreshments, drink or accommodation. (jones, 2002).Hospitality industry is defined as hotel, motels, inns or such businesses that provides transitional or short-term lodging, with or without food.(Businessdictionary.com). Both definition suggests that hospitality industry is the industry which provide food and accommodation to the guest.Hospitality industry is made up of two distinct services- provision of overnight accommodation for people staying away from home, and the provision of sustenance for people eating away from home or not preparing their own meals. (jones, 2002). British Hospitality: Trends Developments 2010 which was published today has revealed that, despite the recession, the UK hotel industry is continuing to expand, with over 10,400 rooms opening in 2010 and a further 43,000 planned for the period 2011-2015.(British Hospitality Association,14/11/2010).The hotel industry is flourishing every year.Moreover, the tourist coming to the UK especially London is never stopping.The amount spent by overseas visitors to the UK rose by 15.9% during July 2010   to  £1.96b, compared with  £1.69b during the same month of 2009, according to the Governments latest Overseas Travel and Tourism figures. The number of overseas visits to the UK increased by 4.9% to 3.24 million during this period, compared with 3.1 million in July 2010.(Caterersearch.com).By looking at the figures above we can say that it is secure and safe to invest in the hotel industry. There are various sectors in the accommodation where businessman can invest.They can invest in different types of chain hotels, business and conference hotel,budget hotels, boutique hotels, motels,lodges etc.They can invest in the existing property or build up hotels by themselves.If they invest in chain and popular hotels they may save the time and money for the advertisements and promotions.Budget hotels are also getting popular nowadays because of the low disposable income.People want to spend less money and get good facilities and service.Moreover, they can also construct a new hotel by themselves where they can be the sole owner and can have control over the profit and loss of the business.Business people can also buy the franchising license or do the management contracting. Scale, scope and diversity The hospitality is one of the largest and fastest growing industry in the world. There are just over 46,000 hotels and guest houses in the UK, and the hotel industry remains a significant sector of the economy, with an annual turnover of around  £40billion (Trends Statistics, 2008, British Hospitality Association). According to the British Hospitality Association, the industry is made up of about 127,000 properties and employs a workforce of 1.6 million people.It is very large and diverse industry.It is the third largest company that provides employment. The scope of the UK hospitality industry is very big.There are different commercial sector like hotels, restaurants, fast food outlets, takeaways, motels, hostels, pubs, clubs etc whereas the welfare sector like educational institutions, halls of residence, hospitals, old age homes, prisons etc.Many tourists are coming to the country every year as the london is popular city around the world.We can find many big hotels in london in order to accommodate large no. of tourists every night.Therefore large no. of workforce is required in order to run such hotels which creates millions of jobs. The hospitality industry is very diverse due to the innovation, ownership, classification and grading system, level of service, leisure facilities, future trends etc.There are different types of hotel which provide standard services to the guest.The hotel now not only provide the food and accommodation but also provides facilities like internet, gymnasium, swimming pool, sauna bath, jacuzzi, night clubs, shops, hair and beauty salons, laundry, car parking, conference and meeting rooms etc.The ownership and classification of hotel grading system also make it diverse.There are different type of ownership and management style like sole owner, partnership, public limited company and private limited company.The grading system of hotel by rating with stars from 1 to 5 level according to the level of service they provide to their guest. Food service is also one of the important facilities provided by the hotel.The facilities provided by the hotel depends upon the type of the hotel.There are one or many restaurants in a hotel.The restaurant provide different type of facilities like ala carte menu, buffet service, bar menu, catered service, room service etc.Nowadays we can usually find a restaurant in every hotel.Thus, food service is one of the important sector of the hotel industry. Another important sector of the hotel industry is entertainment.Different types of guest come to the hotel some of them are business people, leisure guest, holiday makers etc.Leisure guest and holiday makers are travelling fully for the purpose of entertainment.They want to utilise their holidays and enjoy a lot.Therefore, the hotel should provide entertainment facilities like night clubs, bars, themed parties, casinos, swimming pools, sauna and jacuzzi, sports facilities etc.They should arrange the indoor activities so that the guest dont need to go outside searching such facilities. Organisational Structure Organistaional structure is the relationhsip between the people and different departments of an organisation.Different organisations have different organisational structure.Some organisations have tall structure whereas some have flat structures.Tall organisational structure is in mainly found in large organisations such as hotels which consists of different levels of staff from the managers to the workers whereas the flat organisational structure do not have many level of staff.For e.g. in a flat stucture of a restaurant an owner can be the manager and the chef as well.The organisation is divided in two different parts front of the house and the back of the house.Front of the house are the departments like food and beverage, accommodation, conference and banqueting etc whereas back of the house are the departments like finance , food preparation areas, and the areas not seen by the guest. In the accommodation sector you can find different types of ownership and the structure.Mostly two types of ownership are popular in the hospitality industry.They are sole ownership or the franchised.Sole ownership means opening hotel by yourself without taking any financial help from other except loans.The advantage of this type of organisation is that the owner have sole access to the profit and can make the hotel according to his ideas and concepts whereas the disadvantage is that you have to bear all the lossess of the business and may not have full support as those of chain hotels.In this type of ownership the owner will have direct control over the business. The hotel can be chain hotel or franchised and it can also be the partnership or limited companies.You can directly own a hotel in the chain or can get it be franchised.You can invest in a chain hotel where you can be a part of renowned chain whereas in franchise system of ownership you need to pay the franchisor a royalty fee in order to operate the business.In this type of ownership one can save the expense of marketing and promotions as it is already well known by the public.Moreover you will be also less affected by ups and downs in the business as you are part of a chain. Both of the above mentioned ownership and management style is popular in the hotel industry.The solely owned hotel should be more promoted in the market as everybody do not know more about the hotel.They should try to be unique by offering wide range and standard services so that guest would be lured to come back again and refer it to other guests.On the other hand the chain hotel should try to maintain their standards as compared to the other chain hotels so that the guest would feel the same standard of service like in any other chain hotel. Contemporary issues The hospitality industry is facing many contemporary issues in todays world.There are lot of managerial and operational issue in the hospitality industry.Some of the operating issues are standard operating procedure, food and safety, employee expectations, flexible working, socio- cultural issues, recruitment and retention, e-commerce etc whereas the managerial issue are key players in the hospitality industry, international aspects, marketing considerations, education and training providers, media issues etc. One of the important managerial issue in the accommodation sector is to identify the key players in the industry.There are lot of big brands who are leading in the market.So, you need to identify who are the key players and see how they manage their organisation in order to achieve their goals and objectives.Therefore, in order to remain competitive with such organisations you need to focus on the marketing strategy and providing good service to the guest.You should monitor the things happening around the organisation and should manage the staff properly in order to increase the level of output.Todays world is filled with competition so in order to be in the line you should try to focus on the staff management because if the staff is happy then only the organisation can achieve their goal.The guest judge the hotel by the level of service they provide and the facilities they offer so it is very important to provide quality of service to the guest. The operational issue should also be taken into consideration in order to have an effective organisation.One of the most important operational issue in the accommodation sector is employee expectations.Staff are the person responsible for the smooth operations of an organisation.Employee has lots of expectations from the management.They expect to receive their performance appraisal from their manager, to get trainings for their career development and growth, flexible working hours, good communication etc.They also want to have promotions and recognition for their hard work.So, it is an important contemporary issue.Therefore, for an organisation to be successful need to address the employee expectations. Another important operational issue in the accommodation sector is standard operating procedure. A standard operating procedure is a company wide formalised structure to handle specific operational activities. (operating procedure from ibis) .It helps to improve the quality and the speed of a particular operational procedure.For example booking of hotels can be done through internet.It will be easy for the guest to book the room on internet.They dont need to waste their time by calling the hotel and asking the receptionist for all the details.It is will be also easy for them if they need to make any changes for their booking.Moreover, the receptionist also can utilise their time by doing other important work instead of handling the telephone calls. Changes in last 20 years There have been tremenduous change in the accommodation sector in last 20 years.People have started spending more money in leisure travel and holidays.The innovation of budget airlines was also the main cause of people travelling from one place to another.Moreover, the budget hotel also came into existence which provided facilities to the guest in cheaper rate.So, people started to spent more money in the hospitality industry as a result of which it flourished significantly.The e-commerce was also introduced where people can book the hotel rooms through internet and make any changes in their bookings.They could find the information of the hotels and can choose the appropriate one.There was also the growth of large chain hotels and hospitality companies all across the world.There was emergence of quick service restaurants and the contract caterers such as garner merchant and compass.Moreover the big companies continue to become even larger through merger and acquisition.These all fact ors contributed to the significant changes in the hospitality industry. Current trends There are various current trends present in the accommodation sector.People have been much conscious about their health as a result of which they are attracted to healthy eating or the organic food.Innovations in technlogy is also one of the current trends.Due to inventions of new technnologies the life of people have become easier.The term globalisation has also created an impact upon the hospitality industry where people are thinking in the term of expanding their business all around the world like Accor groups.They are opening their hotel branches in most of the countries.Not only accor most of the leading hospitality brands are expanding their business all around the world.Consumer spending is also one of the current trends.People are tending to spent more money as a disposable income.Making bookings through the website reservations is also the trend that contribute to flourish the hospitality industry.People can easily book the rooms in the hotels. The current trends has positiv e impact upon the hospitality industry. Conclusion The hospitality industry is composed of two factors.They are accommodation and sustenance.Accommodation is one of the important sector of the hospitality industry.Millions of tourists come to London every year.So thousands of rooms are required to accommodate such tourists.Therefore, it is price worthy to invest in the accommodation sector.Moreover, the 2010 olympics is also coming nearer which means large number of tourists will be coming to this place.As a result they need to build more hotels for the tourists.So the business people can invest in this sector which would be more fruitful.On the other hand there are various contemporary issues facing the accommodation sector.We need to address the operational and managerial issues as soon as possible for the smooth functioning of the organisation.

Warlord – Creative Writing

â€Å"Half a year before you were born, a great battle was fought and many brave men lost their lives. Your father led his army of seven thousand men into battle, they were fighting the evil Rovonaga. It was a lost cause right from the start, only three thousand of the seven were trained warriors, the rest ordinary men trying to save their homes. The odds were four to one as Rovonaga had a force twenty-eight thousand strong, including five thousand cavalry and five thousand archers, each extremely well trained in what they did. It was said every archer could pierce an apple at four hundred yards. The other eighteen thousand were fully armoured samurai with swords so sharp they could cut a human torso clean in half. Our men fought bravely, but the outcome was inevitable, they lost and with it the land. Rovonaga gave no mercy, he murdered every last man until a river of blood flowed. Your father was killed last, they hung him from a tree at the top of a hill so everyone could see him. His body was left there and nobody ever took it down, it slowly decomposed over time and nothing is left, except the rope, which still hangs as a symbol to show what happens if you get in Rovonaga's way. That is how your father died son, he died an honourable man. A brave man, like your father, may die, but cowards do not live at all. † Akechi remembered when his mother told him that story when he was six years old. That same night Rovonaga's soldiers broke into their house, tied Akechi to a chair and made him watch as his mum was slowly tortured to death. He managed to break free and run from Yalu, a large province in Japan where he lived. When he was young he remembered his mother telling him what Yalu used to be like before Rovonaga took over. He pictured the image in his head now, a beautiful, free place. Miles upon miles of fields, covered in crops. The warm sun beaming down giving colour and growth to all. The place was alive with animals of every kind, freely running here and there. Butterflies filled the air and birds the sky as rabbits roamed the ground. Farmers tended to their crops happily, at one with the creatures. She said the air smelt so fresh and every breath was like new life rushing into you. The highest hill was covered with trees, its top barely visible. Flowers flourished in-between each tree and she said it was like walking through paradise. No sounds, except those of animals, no smell, except that of freshness. He remembered she once told him she climbed a tree on top of the hill. When she reached the top she was in the clouds, like being in heaven. She never climbed it again as she thought it was so holy it was only meant to be visited by God. Akechi desperately wanted to see this land, as it should be. Then he remembered what it was like before left. Chitu Village lay at the centre of Yalu, this was where Rovonaga lived. It was basically a huge palace for him and his generals. Not a nice place, an ugly place, too big and covered in statues of eerie creatures. Small men with horns and great, giant goblins on top of towers. Surrounding his palace was where his soldiers lived, another ugly place, but luxury compared to outside of Chitu. In the six and a half years Rovonaga had been in Yalu, he had sucked the life out of everything. The people were treated like slaves, only kept alive to serve Rovonaga and his soldiers. They grew all the crops, harvested them yet at the end they saw none of them. They were lucky if they got a meal a day and many died of starvation and exhaustion. The hill where the trees once grew and the flowers flourished was now where a big, black iron gate stood, the only way in or out of Yalu. Walls soared high all around the border, covered with spikes, just as much to keep people in as out. It was a huge prison and the people were prisoners in their own homes. All animals had fled, their habitats destroyed and no life lived inside of these walls. The land was suffocated and the air heavy. People breathed unwillingly, they only did because they knew they had to. Although the sun shone it appeared colourless and so did the land, everything black and white. The dead were not cared for and bodies lay here and there, some fresh others half decomposed. People did not live, they were merely bodies, without souls or spirits, all doing the same routine everyday. Nobody smiled, nobody laughed and most people did not even talk. Guards watched and drove the people on, whipping, beating and killing. When he was six Akechi escaped. He found a small gap in-between the land and the bottom of the wall. He dug furiously, earth flying out behind him. He heard guards coming and so surged on. The gap was now just big enough for him to get through, he did and he had made it, he was free. He ran and ran that night, too scared to stop, tears blurring his vision. Most of the way he cried for his mother, but she was never coming back. By sheer fortune he had run to the coast. There he saw a small trading vessel lying in the harbour. He sneaked upon board and hid himself inside a box. Inside he collapsed from exhaustion and slept for hours. He was in such a deep sleep he did not even know the boat had set sail. The boat took him to China and there he spent the next twenty years of his life. A family took him in and he was raised as if he were one of their own. He joined the Chinese army and with his father's spirit and his intelligence he rose higher. He became general of the whole of South-East China and many people looked up to him. He was a fine leader and a great strategist. He also became well known for his excellence with the blade. Like his father before him, Akechi was a true samurai warrior. Rovonaga became bored with hid palace life and one day he ordered his troops to got o Chinese ports and burn any ships they saw. He wanted a war, and a war he would get. The Chinese government reacted straight away and ordered Akechi to take his men over to Japan and crush Rovonaga. Akechi rallied his men and they boarded their ships. Under his command Akechi had ten thousand samurai, six thousand archers and two thousand cavalry. A total force of eighteen thousand, but he was outnumbered by Rovonaga's force. They landed in the same port Akechi had fled from twenty years ago. There the army camped and stayed for the night. The next day was spent unloading the ships and gathering provisions. That night they marched until they were just three miles from the walls of Yalu. Akechi's plan was one which relied on the element of surprise. He planned to camp for that day and attack at dawn of the next. Armour was strapped on, swords worn and bows carried. He gathered his troops together and told them this. â€Å"I know we are outnumbered in total force, but we will win. We will catch our enemy by surprise and overthrow them. We have more archers and this is a great advantage. Also I am sure you are all thinking that we cannot get past the Walls of Yalu. We will use ladders to get over, rams to smash the gate, any means possible. Have you thought the people of Yalu may help. When they see what is happening they will rise and rebel. Giving us time and maybe letting us in. Be brave all of you. Someone once told me: a brave man may die, but cowards do not live at all. Which one are you, I know my men and all of you are the first. Come on lets march on to victory. † Just as he planned Akechi attacked at dawn. He ordered his archers to fire, and his men to go and ram the gate. A storm of arrows went over the walls, many hitting targets. Ladders went up and men climbed over. Rovonaga quickly rallied his troops and sent them to meet this onslaught. The gate held and could not be breeched, men fell from the ladders and Rovonaga was winning, there was simply no way in. The solid iron gate could only be opened from the inside. The people in Yalu did do what Akechi had hoped, they rebelled and fought the soldiers. This gave Akechi some time, in which he thought and planned. The gap in the wall where he had escaped, it was just around the corner. He had a plan, a trap. He sent his foot soldiers to go down the hill and stay there, he did the same with his cavalry and archers. He took about a thousand men and five hundred archers around to the gap. There he ordered his archers to give covery fire and keep the enemy's heads down, and with his thousand men he ordered them to dig, but slowly. As he had hoped Rovonaga had seen them do this and assumed it was the whole army. He could not get to them, but he could not afford to let them in. So he chose to go and meet them. The gate opened and first out was Rovonaga and his five thousand cavalry, they galloped around the side to meet the army at the gap. As did the eighteen thousand men that followed. His archers stayed on top of the wall firing down upon Akechi and his men. The men did not see the main bulk of the army at the bottom of the hill, and the trap was set. The gates were left open and three thousand of Akechi's archers and a thousand of his foot soldiers went inside. Here they killed any remaining soldiers and all of the archers. Then Akechi's men did what Rovonaga's archers were doing and fired upon the enemy below. Meanwhile the cavalry and the remaining two thousand five hundred archers and eight thousand foot soldiers went to meet Rovonaga's force. They attacked the rear and the cavalry charged and chopped the men to pieces. The archers were very effective against Rovonaga's cavalry and foot soldiers, and severely weakened both. The samurai soldiers cam in to finish the fight off. Rovonaga surrendered and Akechi had won. His men were spared as was he. Rovonaga and his men were kept in prison for the rest of their lives and things slowly returned to normal. The walls were torn down as was the place and the great iron gate. Colour returned to Yalu and so did life. New trees were planted, animals returned and over the years things became increasingly better. Akechi retired from the Chinese army and became ruler of Yalu which China gave back to Japan. Life went on better than ever. Akechi was a great ruler and his people loved him, a true warlord.

A Secret Weapon for Gopf Topics for a Speech Essay

A Secret Weapon for Gopf Topics for a Speech Essay Funny speech topics are often hard to produce. School speech topics can be hard to come up with, since you need to locate a topic which will be intriguing to your classmates. Before you can begin writing, you've got to have good informative speech topics ready. Below, you will discover some of the most intriguing topics for the upcoming good informative speech you'll write. In such forms of speeches, the speakers may start by offering a history of this issue and background to the subject. The topic is the initial thing where every speaker becomes stuck. Suppose, you're delivering a speech whose main intention is to deliver information or ideas. Thus, when looking for topics for informative speech here, you ought to demonstrate a good deal of emotion and professionalism. The main skill involved here is understanding how to choose informative speech topics that aren't persuasiave. For instance, if you merely have three days to prepare your speech, you can want to decide on a topic area in which you have some background knowledge. If your speech is brilliant but is composed of terms your audience cannot understand, it is going to drop a whole lot of its momentum. Overall, the major purpose of the informative speech is to supply enlightenment about the particular topic the audience doesn't know about. Permit the audience make their own decisions about the information they've heard. Needless to say, there's also the challenge of creating your speech interesting enough to capture the eye of your audience. Thinking of a concept is frequently the hardest portion of the entire project. Let's look at how you're able to choose one. Your essay might incorporate the factors for teen pregnancy and talk about the present rates of teen pregnancy and potential solutions. Wherever you study, the US, the united kingdom, or another nation, the essay is going to be delivered to you on time. The Do's and Don'ts of Gopf Topics for a Speech Essay Some topics include things like preparing meals beforehand so that they are quick to heat up and limiting the sum of meals you purchase at fast food restaurants in a try to conserve time. From time to time, searching for informative topics may give you a great deal of trouble. Also, it's supported by means of a word picture. Make sure there's a good deal of material available that you research. While giving a speech before peers can be frightening, it is likewise a terrific chance to talk your mind and find an important point across to others. There are likely as many procedures of delivery because there are public speakers. Speech power is or isn't a viable alternate energy supply. Thus, you must ensure to keep the security of the audience in your thoughts. Gopf Topics for a Speech Essay - Overview An essay can't be a stream of consciousness. You've got to compose an informative essay. At times, people frequently feel that informative essays and informative speeches are one as the very same thing, but it's not so. With us, you may rest assured you will receive an ideal essay for appropriate money. Your spelling and grammar is completely horrendous. Since your audiences listen to your speech, be sure your language is very clear and easy. After you're able to produce some public speaking informative speech topics, it's time to get started writing. Understand what language would be suitable. Coming up with the perfect informative speech topics may be one of the toughest pieces of writing an informative speech. Overall, remember to get detailed and extremely educative in the subject that you select! Since it's such a huge subject, you are going to want to narrow your paper down to a particular angle. When time is limited, a subject which demands lengthy explanation needs to be avoided.

The Adventures of Tom Sawyer Novel - Free Essay Example

Sample details Pages: 2 Words: 605 Downloads: 1 Date added: 2019/08/15 Category Literature Essay Level High school Tags: Mark Twain Essay Tom Sawyer Essay Did you like this example? The Adventure of Tom Sawyer by Mark Twain takes place in the fictional village of St. Petersburg, Missouri, around the mid 1800s. St. Don’t waste time! Our writers will create an original "The Adventures of Tom Sawyer Novel" essay for you Create order Petersburg is a typical village with a safe life and dull people. A mischievous boy named Tom Sawyer, who dream of being well known in the town of St. Petersburg and becoming wealthy, lives with his aunt polly and half brother Sid. It starts of with tom getting in trouble for starting a fight with a kid on the street because he was jealous of the way that boy dressed. Aunt polly grounds him and makes him wash the fence, but tom manages to convince the other kids on the street to do his work for him. One night out in the graveyard, tom and his friends encounter Injun Joe murdering, Dr. Robinson. In order to stay out of trouble, they swear to never speak of this again. But Injun Joe has blamed the murder of Dr. Robinson on Muff Potter. The guilt builds up inside Tom and he decides to testify against Injun Joe for false accusations of the murder. During the trail Injun Joe escapes from the courtroom. During the summer Tom and Huckleberry Finn go hunting for gold in a haunted house and manage to spot Injun Joe with his accomplice. Huckleberry Finn starts to keep an eye on Joe and eavesdrop on his conversation. Huckleberry overhears Injun Joe in creating a plan to murder the widow next. The widow is a kind person to Tom and his friends. Meanwhile Tom and his girlfriend Becky are on a picnic in McDougals cave and soon become lost in the cave. Huckleberry Finn goes off to find the widow to keep her out of harms way. The towns fokes have noticed Tom and Becky disappearance but cant seem to find them. Tom and Becky find a way out of the cave, but in doing so, they have bumped into Injun Joe who had been using the cave as an hideout. The people of St. Petersburg come to their rescue. They decide to seal of the cave with Injun in it as his punishment for the murder. Over time, Injun Joe dies of starvation. Tom and Huckleberry Finn remember that Injun Joes treasure still lies within the dangerous cave. So they go back to retrieve it. The boys find the riches and become wealthy. And theyre are well known in the town of St. Petersburg. This changes their lives drastically and Tom is live his dreams. Is it our differences or similarities that matter? Well, I believe that are similarities matter more than out differences. Everyone argues over their differences whether its over a favorite team, or a game, or their opinion on a common topic. We seem to be full of hatred and discriminate over everything and everyone. But deep down we are all humans; we have hands, lungs, feet, and hearts. Its just our exterior thats different and the way we perceive the world. So why not move past that? We can accept our differences and acknowledge that we are all the same. Why not celebrate our similarities and see perceive each other as equals. In the story of The adventures of Tom Sawyer, Tom was jealous of the other kid on the street and fought with them because he could not accept that he was different. And at the end of the novel everyone united putting their differences aside to stand up against Injun Joe. Everyone wanted one thing, to protect their loved ones and the only way to do that was t o unite. This similarity brought everyone together.